Sweetwater Surf shop

Identity / Rebrand

Branding project with family-owned Sweetwater Surf Shop in Wrightsville Beach, NC. The Bourgeois family was looking to refresh their logo mark with a unique but timeless design that would be relevant for years to come. Leveraging the abundant sea-grass that lines our coastline with a classic script typeface, we created a brand kit that will represent the shop for years to come.